Jeff breaks down the pitfalls, ethical dilemmas, and controversies in picking groomsmen.

FOX Los Angeles covers the launch of ThePlunge.com.

BlackBook trumpets the launch of ThePlunge.com, calls it “Brotastic New Website.”

Asylum chimes in on one of Jeff’s Maxims: “#51: No exclamation points or emoticons.”

Jeff gives the Chronicle advice on bachelor parties and groomsmen gifts.

The Examiner interviews Jeff about ThePlunge.com.

Jeff talks to the Boston Herald about grooms, weddings, and bachelor parties.

Jeff gives advice on navigating the murky world of nightlife.

Reason 487 this world is absurd: Jeff gives Tyra Banks, a lingerie supermodel, advice on how to get past the velvet rope.

Jeff on awkward dating gifts, “Define the Relationship” conversations, and meeting parents.

Jeff on why guys don’t like to drop “The L-Bomb," why you should never use emoticons, or switch your favorite team.